brand voice cartography
Brand Voice
“I want a brand voice guide that distills what makes my voice unique.”
Pinpoint what makes your brand voice truly unique and irresistible to your audience. And get it documented so that every copywriter and content writer can write in your brand voice with perfect pitch.
obsession oracle
Quiz Lead Magnets
“I want to attract new leads and build relationships with a unique and powerful lead magnet.”
Creative quizzes that pique your clients’ curiosity, enchant new leads to join your email list, and elevate your sales with relationships steeped in trust and openness.
AUdience atlas
Voice-of-Customer Research
“I want to understand my audience’s desires, motivations and behaviour so I can write good copy, fast.”
Uncover what your audience is truly thinking and feeling, so you can make smart decisions with your copy.
Perfect for copywriters who want their hands on expert voice-of-customer research to refine their message strategy and complete copy projects faster.
secret sanctuary
Audit
“Help! I want to get my copy and strategy dialed in, lickety-split.”
Say sayonara to confusion and your quiz, sales page, email or website copy audited. In just a couple of hours.
“Working with Melissa is nothing like working with a typical copywriter — in the best way!
“The depth of her research, the thoroughness of her strategy and the authenticity of her copy was like nothing I’ve experienced before. And I say this as a copywriter who’s worked with numerous copywriters before.
Her entire process moved seamlessly because it was designed to be effortless for me. You’ll end the project looking for more work you can hire her for.”
— Bree Weber, Conversion Copywriter
“Melissa is equal parts kind, smart and super professional.
Besides her obviously excellent writing skills, her compassion and her heart for service are incredible.”— Prerna and Mayank Malik, Content Bistro
